Please tell us a bit about
your brand preferences.
Your answers to these questions will help us to ensure there is alignment between your brand, the work we do and the experience your customers expect.
Your brand is not your name or your logo. It is how you use colours, words and images to consistently communicate your promise to anyone who interacts with you.
What makes a good brand?
A promise that your customer connects with and trusts. Sometimes brands can be clearly identified (strong visual branding) but this is not always the case.
Some brands you can’t put your finger on what made you choose them but you know you enjoy it (strong emotional branding).
This questionnaire is designed to help us to really understand your brand and create an online identity that connects with your customer.
There are several questions, each one has a specific purpose. Please set aside 30 mins - 1 hour to answer them thoughtfully.
We do not require long answers but please be as clear and specific as possible. This document will also be an important reference document as you work on and grow your business.
We will send a copy of your answers to the email address you provide.